Marketing & Sales

You “Like” Us, But Do You Love Us?

Video featuring Dave Kerpen, author of  Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks).

With many industry experts querying the value of fans and followers, what’s the best way to turn “likes” into love?

Promotional Marketing discusses the pros and cons of recruiting “likes” by offering users something in return (e.g. freebies, contest entry) — and what sort of loyalty you can expect in return.

Want more to like? Social media superstar Dave Kerpen explains in greater detail likeability and other related issues in Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks).

 

Watch this video to Learn More about how Likeable Social Media is changing the world.

 

 

 

Dave Kerpen is CEO of Likeable Media a social media and word-of-mouth marketing firm which was included in the INC 500 fastest-growing private companies in the United States for both 2011 and 2012. Kerpen is also a frequent keynote speaker and media commentator. Likeable was named one of the best places to work in New York City by Crain’s in 2012. He lives in New York.

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